

Good food begins
at the source.
We work closely with over
10,000+ farmers
globally, building long-term partnerships rooted in transparency. By removing unnecessary intermediaries, we ensure a more traceable journey from farm to table. The result is consistent quality for you and fair value for the farmers.
We empower women
in the farming sector

of our farmer network is led by women. Through our digital farmer platform and dedicated helpline support, we provide access to information, market insights, and operational tools that enable independence and productivity at scale.
We have a
dream.
It is both modest and ambitious.
That no one should ever have to
eat a boring plate of food again.
So we source more than
ingredients alongside carefully
grown local produce, for people
who care not just about taste, but
about the story behind it.

Let's go to the Origin of Fresh


1. Sourced at the Peak
We work directly with
10,000+
farmers, building long-term relationships focused on their growth and your access to peak produce.
2. Five-Level Quality Check
Every fruit and vegetable passes through five stages of inspection for bruising, marks, condition, and taste.


3. No Warehousing
Produce moves straight from farm to store and is stored under the right conditions. No unnecessary stops.
4. Packed to Order
When your order comes in, it goes through a last-mile quality check, is stacked mindfully to minimise damage, and dispatched quickly.


5. Delivered Fresh
Handled with care and delivered safely to your door.
6. We're There for You
Need assistance?
Reach out to our customer support team
at +91 9900508216.

